We produce promotions that work...with excellent customer service!

As a full service sales promotion agency specializing in the custom design of consumer and employee incentive programs, The Barrett Group offers a wide range of promotional services (link to full list of services) including program conceptual design, supervision and implementation; development of all creative elements, including copy writing and graphic design; contest/sweepstakes rules, security printing and seeding; complete fulfillment services, tracking and promotion result analysis.

The Barrett Group provides consulting, development, administration and fulfillment services for major corporations in both traditional and new media (online/Internet) promotions. We offer promotion/marketing consulting services on an hourly, daily or project basis.

We have the facilities and organizational support to handle virtually any type of promotional or marketing program, from tracking data on a daily basis to fulfillment of cash prizes, merchandise, or travel. We have developed comprehensive company marketing plans, designed employee and sales incentive programs, produced unique customized premiums, conducted a wide variety of national sweepstakes and contests and produced and developed motivational meetings and seminars.

We design our programs using a number of vehicles, such as scratch off cards, discount cards, collectibles, 800 # interactive telephone systems, fax promotions, video, audio and CD, and Internet based marketing solutions.

Our national and local clients come from a myriad of industries, including: banking, oil company, fast food, automotive, retail, packaged goods, supermarket, theme park, entertainment, and .com companies.

What differentiates us from our competitors is the ability to listen carefully to our clients' needs, recognize that our clients know their businesses well, and design cost efficient programs that will work within their operational environments to achieve bottom line results. In short, we deliver well thought out, creatively designed packages strategically aimed at resolving the marketing challenges of our clients.

We are known for our creative approaches to solving marketing challenges within complicated operational environments. In short, we produce promotions that work!

Consult, Partner or Do it All!

The following is a general list of our services for all types of consumer and employee incentives. We can concept your promotion and run it from start to finish or we can handle any portion thereof! We act as your partner in planning and executing the best promotion possible for you! We also offer consulting services to assist you in running your own promotion!

List of Services

Services

  • Marketing / Promotion Consulting
  • Contests, sweepstakes & games of chance
  • Online (Internet) promotions
  • Prize procurement
  • Customized premiums and continuity programs
  • Solicitation and coordination of tie-in partners
  • Retail Training, Incentives, & Communication
  • Sales and training programs
  • Trade Incentives

Legal

  • Write official contest/sweepstakes rules
  • FTC, State, trademark, registration and bonding
  • Affidavits & releases

Art & Graphic Design

  • Concept development
  • Artwork preparation
  • Copywriting

Printing & Production

  • Security game printing
  • In-store collateral materials
  • Point-of-sale
  • Training and promotion support materials
  • Audio, CD & Videotape production

Redemption & Processing

  • Contest & sweepstakes prize fulfillment
  • Online / Internet promotions
  • Traditional print promotions
  • Track and fulfill individual orders
  • Bulk or drop ship to individual locations as needed.
  • Data processing & research
    • Direct response: Mail, telephone and FAX
    • Sweepstakes Lists
    • Computerized drawings
    • Prize and rebate payments
  • Maintain 800# customer service lines
  • Security storage of entries
  • Winner notification & tax reporting
Company History, founded 1981

We've been producing promotions that work for 20 years!

Got a marketing dilemma - let us help!

The Barrett Group, Inc. is a Los Angeles, California based marketing and sales promotion agency specializing in the custom design of consumer and employee incentive programs.

The agency was founded in 1981 by Sandy Minc, who remains actively involved as The Barrett Group's owner and President. Sandy began her career in advertising working on the McDonald's account - back when an entire prize pool was just $5,000! She then parlayed her marketing and promotion experience from McDonald's into other fast food chains, oil companies, and supermarkets. The Barrett Group, Inc. was founded with a belief that if promotions could measurably increase sales in highly competitive retail environments, they could also be effective for other industries as well.

Over the years, through our core management team, The Barrett Group has developed national and regional promotions on many levels and in many industries.

We take pride in the fact that our promotions are custom designed for our clients - they don't come off a shelf with a logo change. They are strategically designed specifically to meet our clients' marketing needs. We specialize in customer retention and customer service programs, new product launches, programs to generate sales, referrals and/or new accounts and programs to motivate and train employees.

Our promotions are designed to be fun - and they work! We produce prize based contests, sweepstakes and games as well as premium and continuity programs in many types of arenas.

Clients

For the past twenty years, we have designed programs for a myriad of Fortune 500 and 1000 companies in a number of different business categories including: banking, oil company, convenience store, national retail clothing, fast food, automotive, theme park, and packaged goods. In fact, all of our business has been built strictly on referrals from clients and vendors! Our client base continues to expand with our cutting edge promotions and technical expertise.

For specific client information and/or references, please contact us.

Contact Us

The Barrett Group Inc.
2321 Rosecrans Avenue, Suite 1255
El Segundo, CA 90245

310.322.7004
fax 310.536.7007
Email: info@barretgroup.com